Photo Credit: Giovanni Sy a.k.a. @Giosyx
Founded in 2020, Sango is an LA based clothing brand and media platform dedicating each artist collection to a unique artist. Our clothing is a wearable story for the purpose of finding your truth.
Whether it is creating or curating culture, the brand searches for an audience that looks for inspiration, a purpose, and a story. Our brand and the artist collectively create empowering content, clothing, and experiences - inviting you to be a part of our culture.
The clothing is not meant for hype and reselling; it’s meant for authentic connection and prideful representation. Each garment is designed for the cultures we live in and passionately care for with our top-of-mind core values: Longevity, Functionality, and Comfortability.
Sango clothing isn’t just a design, it’s layers of meaning. The next time you see someone wearing a Sango piece, ask them about it. Ask them for the story.
Find Your Truth.
Meaning behind the logo: SANGO, The LINE, and The BRAIN.
1. Sango. /sang go/ Noun - Japanese origin
coral. Coral reefs provide an important ecosystem for life underwater, protect coastal areas by reducing the power of waves hitting the coast, and provide a crucial source of income for millions of people. Coral reefs teem with diverse life. Thousands of species can be found living on one reef.
A clothing brand and ecosystem for individuals seeking to find their truth. A common understanding that one’s authenticity, passions, purpose, and self-growth comes first and foremost. Love is constant.
2. The LINE. The black line above Sango symbolizes the context below the surface. As we work with artists to create our collections, it’s important to tell their story. We admire artists. They are the ones who help us see the bigger picture and give us inspiration to spread our message to the world and upcoming generations. When we seek our inspirations, we love to dive deeper and go below the surface.
3. Finally, The BRAIN. As we are entering this culture as a brand, our mission is to find the people who care about what we care about. Our minds are our most prized possessions that we will put first and constantly nurture. We love and want to connect with other minds for inspiration to accomplish our own desired passions and callings.
Find Your Truth.
