The Culture

Read our Sango deep dives into influential people, clothing, and moments that have impacted the streetwear culture.


Tony Hawk
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Tony Hawk

Tony Hawk aka Birdman is considered the GOAT of skateboarding. Not only has he achieved record breaking stunts, he has also given back to the community.

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H.E.R.
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H.E.R.

Gabriella Wilson aka H.E.R. (Having Everything Revealed) is a talented singer and songwriter that can play multiple instruments to openly tell her story while keeping her identity mysterious.

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Daniel Arsham
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Daniel Arsham

Daniel Arsham is an artist that will be recognized as one of our generations most iconic artist. Arsham is an expert at twisting reality and altering modern objects to look as if they were discovered in a thousand years from today.

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LeBron James
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LeBron James

LeBron James was a kid from Akron, Ohio who had a dream to become the world’s best basketball player. However, he became much more than an athlete.

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Air Max 90
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Air Max 90

Air Max 90 a.k.a. Air Max III is one of the most successful Air Max sneakers in Nike history. A shoe designed by Tinker Hatfield.

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Nigo
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Nigo

Nigo is claimed as one of the godfathers of streetwear as he broke barriers through designs, collaborations, and self-started streetwear brands.

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Nike SB Dunks
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Nike SB Dunks

Nike SB Dunks are one if not the most iconic sneaker to know. It was a shoe bigger than skateboarding, it was a tool to tell stories.

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Don C
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Don C

Don Crawley, known as Don C, is an American streetwear designer from Chicago, Illinois. He was Kanye West’s manager and an executive at G.O.O.D. Music label.

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Nike Air Force 1’s
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Nike Air Force 1’s

Nike Air Force 1’s are one of the most classic sneakers that played as a canvas for several other shoes. Did you know this was named after the plane that carries the President of the United States?

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Dapper Dan
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Dapper Dan

Daniel Day a.k.a. Dapper Dan is a fashion designer from Harlem, New York and is considered one of NY’s OG legends.

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Aaron Kai
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Aaron Kai

Aaron Kai is a post-pop artist from Hawaii and is most famous for his pop art-style waves.

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Allen Iverson
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Allen Iverson

Allen Iverson played a pivotal role in NBA fashion. He is the reason in why athletes are allowed to express themselves however they would like in the clothing they wear.

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Nipsey Hussle
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Nipsey Hussle

Ermias Joseph Ashgedom a.k.a. Nipsey Hussle was an American rapper, activist, and entrepreneur from Crenshaw Los Angeles. He was an LA icon who was passionate about his career and community he lived in.

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Kaws
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Kaws

Brian Donnelly a.k.a. Kaws is an artist in designer from Jersey City, New Jersey. Kaws creates his own fictional collectible characters inspired by his childhood fascinations.

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Aleali May
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Aleali May

Born and raised in Crenshaw, CA. Aleali May plays a significant role for women in streetwear. She was the second woman to design a pair of Air Jordan’s.

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